Full website · Tournai
Districo
Website for Districo, a plus-size clothing and lingerie shop in the Tournai area, showing both the range and the shop itself.


Districo sells plus-size clothing and lingerie in the Tournai area. It is a shop with a clear specialism, and that is exactly what makes a website valuable: people looking for plus sizes search with purpose and will happily drive further for a shop with a real range.
A clothing shop faces a choice: sell everything online, or put the shop itself first. For Districo the answer was the shop. Plus-size lingerie and clothing are best bought with advice and a fitting room, so the website mainly had to bring people through the door and give them confidence beforehand.
We built a full website that shows the range, explains what sets the shop apart and makes the practical details clear: where, when, how to get there. The tone is warm and free of clichés, because Districo’s customers have seen plenty of shops that don’t take them seriously.
The site is found by people searching for plus sizes in the region, and lowers the threshold for a first visit. The shop remains where it happens; the website is the open door.
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