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La Ferme des 12 Bonniers
Website for La Ferme des 12 Bonniers, the farm of Emmanuel and Jessie Feys, who sell their produce at markets in Wavre, Brussels and Leuven.


La Ferme des 12 Bonniers is the farm of Emmanuel and Jessie Feys. They don’t sell through supermarkets but directly to the people who eat their food, at their stall on markets in Wavre, Brussels and Leuven, week after week.
Selling at markets calls for a particular kind of website. Customers discover the stall, then look it up at home: who are these people, where else do they stand, what exactly do they make? The site has to answer that and strengthen the bond formed at the market.
We built a full website around three questions. Who Emmanuel and Jessie are and how they work on the farm. Which products they bring. And above all, where and when they can be found, so a customer in Leuven knows which day to come and a customer in Brussels never makes the trip for nothing.
The farm now has a face beyond the market. New customers find their way to the stall; regulars find what they need without picking up the phone.
In numbers
- 84 %
- of visitors find the farm through Google
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